DYNAMIC
MUSEUM
WIZARDS
DMW Creative is a collective of passionate, creative and enthusiastic storytellers who specialise in all aspects of visitor experience design.
We create memories through impactful, immersive and multi-sensory design. People, their experiences, perceptions and engagement are at the heart of our approach. We are in the job of creating memories and positive recollections. Allow us to take your visitors on a unique journey through your story.
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Specialising in interpretive design, branding and interiors we use a Human-Centered-Design process to create unique spaces with a clear intent to create an impact. People are at the heart of the experiences we create. Bringing together a diverse team, sharing knowledge and experience, we have developed a bespoke approach, which is responsive to evaluation and critique. We are with are with you and your visitor at every step of the journey.
MEET THE TEAM
PROJECT MANAGER
CLARE KAVANAGH
Clare oversees our project management, from outline reports and feasibility studies to final fit-out, keeping the aims and needs of the client at the core of her work. As Project Manager, Clare brings a wealth of experience in all aspects of project scheduling, budgeting and overseeing timelines and deliverables. Having worked with a list of high profile companies and institutions such as Windmill Lane Ltd, Glasnevin Museum, The Morgan Library New York and the GPO Museum, she is experienced at supporting creative operations and the practicalities of budget constraints and client deadlines.
Clare works closely with Peter and Rob and our DMW Associates to bring your project to successful realisation.
A bit of a cinema, yoga and sea swimming fanatic, she spends most of her free time in the sea or at the movies.
CO-FOUNDER, TECHNICAL MANAGER
ROB MOLENAAR
Rob’s work is basically the “glue” that holds all our work together. He involves himself with the conception of our work by finding ways to realise our concepts in the “real” world.
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He takes responsibility for our installations and any subcontractors that we may need during the process. He can design and create custom hardware solutions for each exhibit’s specific requirements.
Rob’s background is in set and lighting design for Performance Art. He has 20 years’ experience in design, specification and installation of visitor experiences of all shapes and sizes.
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He always designs with a long-term view and minimal downtime for maintenance or breakdowns and provides round-the-clock service to any of our clients past and present.
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His skills range across mechanical and electrical engineering, 3D printing and woodcraft; his hobbies include classic motorcycles, gigging, 3D printing and zero-carbon living!
CO-FOUNDER, CREATIVE DIRECTOR
PETER WHITTAKER
Peter takes the broad strokes of a story and renders them as compelling experiences. Former art director and then creative director of Martello Media, and award-winning animator, his work has been seen by more than 8 million people.
An accomplished photographer with a background in physics and interactive multimedia, he heads up our visualisation and media production department. His work touches almost every part of DMW's process: from ideation, through concept and detail design, to finished eyepopping visuals.
He likes nothing more* than an engaged, enthusiastic client who understands that the last 5% moves an experience from so-so to sublime.
*two children, wife and her chocolate truffles excepted